THE PROFILE OF COLLABORATORS IN CO-OPETITIVE AGREEMENTS AT THE INDUSTRY LEVEL

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Rukiye SONMEZ

Abstract

The aim of the research is to define the co-opetitive profile of all collaborators by focusing on the co-opetitive agreements at the industry level. It is aimed to determine the co-opetitive profile that the first stage of understanding and managing co-opetitive relationships. Firms have faced with a dilemma in the in co-opetitive relationships engaged in competitors unlike strategic alliance partners. This dilemma may respond to by creating competitive advantage depends on its management with co-opetitive partners. The profile of collaborators consists of the characteristics of collaborator (number of co-opetitive agreements, number of collaborators and co-opetitive experience) and characteristics of co-opetitive agreements (continuity of co-opetition, frequency of interactions, obligation of agreement, co-opetition asymmetry and scope of agreement). This research represents the first attempt at aiming to define the co-opetitive profile at the industry level and the findings contribute to competitive dynamics literature.

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How to Cite
SONMEZ, R. (2018). THE PROFILE OF COLLABORATORS IN CO-OPETITIVE AGREEMENTS AT THE INDUSTRY LEVEL. JOURNAL OF AWARENESS, 3(Özel Sayı), 377-384. https://doi.org/10.26809/joa.2018548649
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